A crisp and sun-filled citrus, inspired by the energy of spring...

That evocative time of year when windows are flung open to let the outside back in, the scent of fresh grass fills the air, and laundry can once again be hung outside – a ritualistic joy.

Frances describes Abel's inspiration for Laundry Day: 

"On a dark Parisian Autumn’s day in the lab with Isaac, I found myself dreaming of the crisp spring air back home in New Zealand. For me, there’s something deeply uplifting about springtime and the reawakening it signifies. I turned to our master perfumer Issac with the idea to capture this feeling in a bottle, something he immediately understood. 

We got lost in the feeling of that first day of spring - when you throw open your windows and anticipate the beauty of the season ahead. Inhale the sweet aroma of freshly cut grass and take joy in the ritual of hanging your sheets on the line, knowing it’ll dry crisp and fresh. Originally we coined this creative idea ‘Laundry Day’ purely as a working name, but it stuck, and Laundry Day became a metaphor for all that is possible in the change of the seasons.

To capture the energy of spring, Laundry Day opens with a zesty cut grass and biotech aldehyde accord, has an upcycled passionfruit and lime heart, and a rich vetiver base.

The overall effect is a verdant, sun-filled citrus that reawakens the senses. Transporting you to spring, no matter where you are, or what season you’re in." 

-Frances

Top Notes: Cut grass, Aldehydes

Heart Notes: Lime, Passionfruit

Base Notes: Vetiver

Family: Fresh, Citrus, Green

50 ml. EdP, 15 ml. EdP, 1 ml. glass spray sample

Perfumer: Isaac Sinclair 

100% natural | non-toxic | vegan society certified | vegan & cruelty free

Made without Parabens, petroleum, phthalates, phthalates, silicones, artificial dyes or synthetic fragrance.